Tonight the Orange County Chapter of AIGA and the Art Institute of Orange County will be offering a free special screening of the documentary film Art & Copy. This documentary portrays the profound effects that advertising and creativity have on modern culture. The film intimately reveals the relatively unknown personalities and stories of some of the most influential advertising minds of our time.
Location: Art Institute of California, Orange County Campus (3601 W. Sunflower, Costa Mesa, California 92704 )
Date: Friday, November 6th
Time: 5:00 – 8:00pm
Cost: Free, event is open to the public. Click here to register.
Event Schedule:
5:00pm – Film screens (in outside tent on campus of A.I.)
6:30pm – 30 minute break for refreshments (pizza & beverages provided)
7:00pm – Panel Discussion*
7:30pm – After-Party event at 8 Steers restaurant (3751 S. Harbor Blvd. at Sunflower)
*Panel speakers:
Jimmy Greenway, Film Maker of ‘Art & Copy’
Dan Wayland, Broadcom
Joseph Banuelos, Creative Director Extraordinaire
Jon Gothold, Creative Partner/Prinicpal of DGWB
Ron Leland, RealLife Branding
Kathleen Kaiser, PencilBox Studios
ART & COPY is a powerful new film about advertising and inspiration. Directed by Doug Pray, it reveals the work and wisdom of some of the most influential advertising creatives of our time — people who’ve profoundly impacted our culture, yet are virtually unknown outside their industry.
Exploding forth from advertising’s “creative revolution” of the 1960s, these artists and writers all brought a surprisingly rebellious spirit to their work in a business more often associated with mediocrity or manipulation: George Lois, Mary Wells, Dan Wieden, Lee Clow, Hal Riney and others featured in ART & COPY were responsible for “Just Do It,” “I Love NY,” “Where’s the Beef?,” “Got Milk,” “Think Different,” and brilliant campaigns for everything from cars to presidents.
They managed to grab the attention of millions and truly move them. Visually interwoven with their stories, TV satellites are launched, billboards are erected, and the social and cultural impact of their ads are brought to light in this dynamic exploration of art, commerce, and human emotion.
Read more at http://artandcopyfilm.org/synopsis/
